Beauty by Earth Hydrating Facial Toner – Just Launched
Well, with the last blog post on the subject of Witch Hazel and after our research pointed out the many uses for witch hazel, we just had to develop a Facial Toner. And of course our facial toner contains witch hazel, among other refreshing ingredients including rose petal water, cucumber and aloe vera.
We are happy to say that our toner does not contain alcohol, like most facial toners on the market. While alcohol may clean, it DRIES out your skin. Rather than having a drying affect, our facial toner is a hydrating toner, so leaves your skin soft and moisturized.
What is Facial Toner good for? When do you use it?
Toners can be a confusing skincare product. But once you know how toners work and what they are good for, you will understand just how important they are to have as a part of your daily skincare routine. A great facial toner will help you achieve healthy, hydrated and radiant skin.
About Facial Toners
Toners are typically used after cleansing and before serums and moisturizers. They help restore the pH balance of the skin after cleansers leave the skin with a pH too high for the skin. While many gentle facial cleansers available today have been formulated to not increase the pH of the skin, this does not change the need for using a facial toner.
So here are just some of the benefits of facial toner:
- Shrinks Pores – Facial toners remove dirt, oil and residue and thereby create the appearance of smaller and less visible pores.
- pH Balances the Skin – While soap often changes the normal pH balance of the skin, a toner helps to restore the pH balance very quickly.
- Removes Makeup – Many facial cleanser do not completely remove makeup and struggle with oil based makeup products. Facial toner removes the left-over makeup with ease.
- Protects the Skin – Toners assist in the reduction of pore size, thus making it difficult for dirt and contaminants to penetrate the skin.
- Moisturizes and Freshens Skin – Good facial toners containing hydrating and moisturizing ingredients help lock in moisture and can be spritzed on the face, even while on the go when there is no time to wash your face.
- Tighten Skin – Natural toners that contain witch hazel assist in tightening skin. And because they are safe enough to be used around the eyes, it can be used on the sensitive under-eye area.
- Reduce Redness and Inflammation – The witch hazel ingredient in natural facial toners works wonders on reducing redness and inflammation. So whether you suffer from wind burn, have puffy eyes or have just waxed your eyebrows, facial toner is for you.
So whether you have oily and acne prone skin or just want to add a great anti-aging, freshening step to you skincare routine, toners are a great all-around product.
Your skin needs a variety of ingredients to restore and repair its surface and we don’t think you can ever overuse them. Natural, organic ingredients that hydrate, tighten, cleanse and toner your skin can be applied several times a day. The best facial toners include important and repairing ingredients such as witch hazel, aloe vera, vegetable glycerin and fatty acids. Great facial toners are food for your skin and feed it nutrients it needs to look smooth, young, tight and fresh.
Beauty by Earth’s Hydrating Facial Toner
We consider our facial toner to be one of the most gentle, hydrating toners on the market. Why do we say this? Because we formulated our toner with just SIX completely natural and organic ingredients and without any toxic junk.
Here is our ingredients list: Water, Organic Aloe Barbadensis (Aloe Vera) Leaf Juice, Glycerin (Vegetable), Organic Hamamelis Virginiana (Witch Hazel) Extract, Rosa Centifolia (Rose) Flower Water, Organic Cucumis Sativus (Cucumber) Fruit Extract, Citric Acid (Natural Preservative).
That’s it. No chemical preservatives, no artificial colors or fragrance, no alcohol – just plain goodness for your skin.
And to top it off, we have made our facial toner affordable. Yes, it is not $50-$90 per bottle. It is $15-$30 per bottle and lasts a long time. We have made it available on the Amazon marketplace in both 4 ounce and 8 ounce sizes to cater to different needs. The 4 ounce bottle comes with a fine mist sprayer for those who want to use it on the go or fit it into a purse. The 8 ounce is perfect for those who want to include it in their nightly skincare routine.
So there you go. Go out and try a bottle, we are sure you will not be disappointed!
Inspire Beauty, Naturally!









I clicked on the link to Amazon Marketplace and it took me directly to the toner but when I put it in my shopping cart there’s nothing there? and there is no picture showing up of what the toner looks like… never have had this issue before. really want to buy this toner!!! help 🙁
Oh my gosh. So sorry about that. Please try this link and add it to your cart: https://www.amazon.com/Facial-Toner-Hydrating-Ingredients-Astringent/dp/B00OABVT1E/ref=sr_1_9_s_it?s=beauty&ie=UTF8&qid=1459986408&sr=1-9&keywords=face+toner
Please let us know if you have any further trouble.
I recently ordered this toner and do love it, but the first ingredient says “Water.”
This post says the toner does not contain water: “Here is our ingredients list: Organic Witch Hazel, Organic Rose Petal Water, Natural Glycerin, Organic Aloe Vera, Organic Cucumber, Citric Acid (natural preservative). That’s it. No water, no chemical preservatives, no artificial colors or fragrance, no alcohol – just plain goodness for your skin.”
Have you changed the ingredients list (if so, why?) OR is what I purchased through Amazon inauthentic and diluted?
Thank you
Hi Holly,
Thanks for asking. We have corrected the blog with the right information. Because of the aloe vera ingredient it does contain water. What you purchased through Amazon is not inauthentic at all, it is the same toner. Our product page and the ingredients listed on Amazon are correct.
Please do let us know if you have any other questions.
Best,
Beauty by Earth Team